Newton Business School
Global Fashion Brand Master Classes

全球时尚品牌大师班

中英班开课时间:2023/7

项目介绍 / Programme Introduction

变革,在全球时尚品牌改变之前

世界对时尚品牌的管理者要求从未如此之高,在不确定的全球环境中,时尚品牌管理者必须更具策略性的思考,拥有时尚界无法想象的远见和专业知识,只有拥有国际化的视野和专业管理水平才可以帮你登顶世界时尚圈。

牛顿高商“全球时尚品牌大师班”,以培养从设计大师、品牌总监到商业领袖为愿景,是为中国时尚界精英定制的最高级别的享有全球时尚大师的硕士课程项目。

该项目包含:创新设计、时尚品牌管理、创意领导力等全球独有的顶级硕士课程内容。旨在帮助中国企业家和品牌总监提升国际品牌管理水准,建立高度认知的全球视野和敏锐的商业敏感度,培养带领品牌走向国际的设计大师和时尚领导者。

Reformation-before changes of global fashion brands.

It has never been so strict with the managers of fashion brands. In the unsure surrounding, fashion brand executives must think more strategically, own unimaginable vision and professional knowledge. International insight and professional managing ability are necessary to reach the peak of fashion circle.

Newton Business School “Global Fashion Brand Master Classes” is set to cultivate design masters, brand directors and business leaders. This programme is a master course of highest level, which is designed for Chinese fashion elites.

Newton Programme integrates unique Chinese modules and London modules. This programme is designed to help Chinese entrepreneurs and brand directors to improve abilities of managing international brands, innovate managing methods and design strategic directions, set up high cognitive global insight and keen business sensitivity. In a word, the purpose of this course is cultivating design masters and fashion leaders those can lead brands to the world.

课程模块 / Course Modules
课程模块

Course Modules

模块一
全球时尚与创意领导力
Global Fashion and Creative Leadership
模块二
创新设计思维
Innovative Design Thinking
模块三
包容性设计与方法
Inclusive Design and Methodology
模块四
产品设计的同理心
Empathy in Product Design
时尚讲座
国际时尚品牌讲座
Lecture on International Fashion Brands
模块五
创造力与设计灵感
Creativity and Design Inspiration
模块六
联合创新设计
Joint Innovation Design
模块七
商业模式战略
Business Mode Strategy
模块八
服务设计方法
Service Design Method
模块九
品牌打造与视觉传播
Branding and Visual Communication
模块十
设计战略/艺术美学
Design Strategy / Art Aesthetics
颁证仪式
专案答辩与颁证仪式
Thesis Defense and Certificate Awarding Ceremony
伦敦调研
伦敦时尚市场调研
Research of London Fashion Market
课程安排 / Curriculum Arrangement

授课语言:英文授课(英文授课配中文翻译)

上课模式:商学院模块制授课,总共完成十大模块

Course language: Chinese & English (English course with Chinese translation)

Course model: Business School module system, complete ten modules

录取条件 / Enrollment Requirements

1、大学或以上同等学历(学历学位可证明)
2、10年及以上相关行业工作经历(可证明)
3、时尚界、设计界、文化创意界商业领袖人物
4、在时尚与设计领域担任品牌总监与首席设计师
5、如有知名专家推荐信或卓越社会成就优先录取

1. Undergraduate or equivalent educational level (degree certificate)
2. Relevant working experience of 10 years or above (work certificate)
3. Business leaders in fashion industry, design industry and cultural creativity industry
4. Brand directors and chief designers of fashion and design fields
5. Enroll in priority with recommendation letters from famous experts or remarkable social achievements

申请流程 / Application Process
1、向牛顿高商索取申请表(填写申请表)
2、牛顿高商学术委员会审核(资料+面试)

-资料审核:学院会根据提交资料的完整度、匹配度、学历及工作背景等进行入学资格初步审查。
-面试审核:电话面试由牛顿高商专家组成录取筛选委员会,对申请者进行学习目的,专业水平,学习计划等方面进行综合的审核与评估。

3、邮寄《入学录取通知书》与缴费须知

通过审核录取且缴费后凭《入学录取通知书》按时到学院报到注册。

1. Application form

Ask application form for Newton Business School (fill in application form)

2. Examined by Newton Business School Academic Committee (documents and interview)

Document examination: Academic Management Education Committee of Newton Business School will have an examination according to the integrity and matching of documents, and the promise notes, etc.

Interview examination: call interviews are held to examine applicants’ learning purposes, professional abilities and learning plans by the Enrollment Committee, that is composed of Newton Business School experts.

3. Sending the letters of admission and admission requirements

After qualification examinations and payment of tuition fee, students can register in Newton Business School with the “letter of admission”.

课程申请 / Course Application